10 Secrets to increase Facebook Lead Quality

1. Add one or more qualifying questions in your lead forms

2. Make use of the Greeting message

3. Target Lookalike Audiences of quality leads

4. Automatically exclude previous leads

5. Optimise your campaigns

6. Validate leads before sending to your CRM

7. Hone your ad copy

8. Offer a true value exchange

9. Give multiple options in your lead forms

10. Follow up on leads quickly

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